E3 has been one of many gaming business greatest annual commerce reveals for a while now. However for the second 12 months in a row, Sony will not have a presence on the huge occasion, regardless of the looming launch of the PlayStation 5.
Sony introduced informed GamesIndustryBiz that it might be skipping E3 2020, saying it’ll attend “a whole lot of client occasion throughout the globe” as a substitute.
“We have now nice respect for the ESA as a company, however we don’t really feel the imaginative and prescient of E3 2020 is the precise venue for what we’re centered on this 12 months,” a spokesperson informed GIBiz.
The PlayStation creator made massive waves when it elected to sit out last year’s E3, saying it was “exploring new and acquainted methods to interact our group.” Its absence was notable, with even Xbox head Phil Spencer noting how different it felt with out the traditional rivalry on the present ground.
However final 12 months’s absence did not precede a brand new console launch. Sony’s election to skip this 12 months is notable with each the PlayStation 5 and the Xbox Collection X on the horizon. Rumor that this may occur had spun up final week, with Wedbush’s Michael Pachter saying that to his data Sony did not plan to attend E3, and that he thinks it is a huge mistake.”
However outdoors of not having to share the stage with Microsoft, Sony skips the deluge of stories and owns a information cycle. Its absence additionally offers one other blow to the questionable future of E3, as corporations proceed to shrink again their presence in favor of their very own boards for announcement.